Status July 2024
In the following, we inform you about the handling of your personal data in the context of the use of our website.
Table of contents
I. | Name and address of the responsible person |
II. | Contact details of the data protection officer |
III. | General information on data processing |
IV. | Rights of the data subject |
V. | Provision of the website and creation of the log files |
VI. | Cookies use |
VII. | Newsletter |
VIII. | Request by e-mail, phone or fax |
IX. | Web forms |
X. | Application by e-mail |
XI. | Use of corporate presences in social networks |
XII. | Use of company presences in job-oriented networks |
XIII. | Hosting |
XIV. | Geotargeting |
XV. | Use of Usercentric's Consent Management Tool |
XVI. | Plugins and tools used |
XVII. | Changes to this privacy policy |
I. Name and address of the responsible person
The controller within the meaning of the General Data Protection Regulation (GDPR) and other data protection regulations is:
RECKLI GmbH
Industriestraße 36
44628 Herne
Germany
Tel.: +49 (0) 2323 17060
E-Mail: info@reckli.de
https://www.reckli.com/en/
II. contact details of the data protection officer
The data protection officer of the controller is:
DataCo GmbH
Dachauer Straße 65
80335 Munich
Germany
Tel.: +49 89 7400 45840
https://www.dataguard.de/en-de/
III. General information on data processing
1. scope of the processing of personal data
We process personal data of our users only insofar as this is necessary for the provision of a functional website and our content and services. The processing of personal data of our users is regularly only carried out with the consent of the user. An exception applies in those cases where obtaining prior consent is not possible for actual reasons and the processing of the data is required by legal regulations.
2. legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for processing operations involving personal data, Art. 6 (1) sentence 1 lit. a DSGVO serves as the legal basis.
When processing personal data that is necessary for the performance of a contract to which the data subject is a party, Art. 6 (1) p. 1 lit. b DSGVO serves as the legal basis. This also applies to processing operations that are necessary for the performance of pre-contractual measures.
Insofar as processing of personal data is necessary for compliance with a legal obligation to which our company is subject, Art. 6 (1) p. 1 lit. c DSGVO serves as the legal basis.
In the event that vital interests of the data subject or another natural person make processing of personal data necessary, Art. 6 (1) p. 1 lit. d DSGVO serves as the legal basis.
If the processing is necessary to protect a legitimate interest of our company or a third party and the interests, fundamental rights and freedoms of the data subject do not override the former interest, Art. 6 (1) p. 1 lit. f DSGVO serves as the legal basis for the processing.
3. data deletion and storage period
The personal data of the data subject shall be deleted or blocked as soon as the purpose of the storage no longer applies. Storage may also take place if this has been provided for by the European or national legislator in Union regulations, laws or other provisions to which the controller is subject. Data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or performance of a contract.
IV. Rights of the data subject
If your personal data is processed, you are a data subject within the meaning of the GDPR and you have the following against the person responsible:
1. the right of access (Art. 15 GDPR)
You have the right to request confirmation from us as to whether personal data concerning you is being processed.
If this is the case, you have a right of access to this data and to the following information:
2. right to rectification (Art. 16 GDPR)
If your personal data is incorrect or incomplete, you have the right to request that the personal data be corrected or supplemented without delay.
3. right to restriction of processing (Art. 18 DSGVO)
If one of the following conditions is met, you have the right to request restriction of the processing of your personal data:
4. right to erasure ("right to be forgotten") (Art. 17 GDPR)
If one of the following reasons applies, you have the right to request immediate deletion of your personal data:
Please note that the above reasons do not apply insofar as the processing is necessary:
5. right to data portability (Art. 20 DSGVO)
You have the right to receive your personal data in a structured, commonly used and machine-readable format or to request that it be transferred to another controller.
6. right to object to certain data processing (Art. 21 DSGVO).
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data relating to you that is carried out on the basis of Art. 6 (1) sentence 1 lit. e or f DSGVO. This also applies to profiling based on these provisions.
If the personal data concerning you is processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing; this also applies to profiling, insofar as it is related to such direct marketing.
7. right to revoke the declaration of consent under data protection law.
If you have consented to processing by the controller by making a corresponding declaration, you may revoke your consent at any time for the future. The legality of the data processing carried out on the basis of the consent until the revocation is not affected by the revocation of consent.
8. Automated decision in individual cases including profiling.
You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you (Article 22 GDPR).
9. right to lodge a complaint with a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with any supervisory authority, in particular the data protection authority of your place of residence, place of work or place of the alleged infringement, if you consider that the processing of personal data concerning you infringes the GDPR. The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 GDPR.
The local supervisory authority responsible for us is:
State Commissioner for Data Protection and Freedom of Information of North Rhine-Westphalia
P.O. Box 20 04 44, 40102 Düsseldorf
Tel.: 0211/38424-0
Fax: 0211/38424-999
E-mail: poststelle@ldi.nrw.de
A list of the supervisory authorities with local jurisdiction in Germany can be found on the website of the Federal Commissioner for Data Protection at the following link: https://www.bfdi.bund.de/EN/Service/Anschriften/Laender/Laender-node.html
V. Provision of the website and creation of log files
1. description and scope of data processing
Each time our website is called up, our system automatically collects data and information from the computer system of the calling computer.
The following data is collected in the process:
Information about the browser type and version used,
the operating system of the user
date and time of access,
Websites from which the user's system accesses our website,
Web pages that are accessed by the user's system via our website.
This data is stored in the log files of our system. Not affected by this are the IP addresses of the user or other data that allow the data to be assigned to a user. This data is not stored together with other personal data of the user.
2. Purpose of data processing
The storage in log files is done to ensure the functionality of the website. In addition, we use the data to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context.
3. legal basis for data processing
The legal basis for the temporary storage of the data is Art. 6 para. 1 p. 1 lit. f DSGVO. Our legitimate interest here lies in the purposes of data processing mentioned under 2.
4. Duration of storage
The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.
5. possibility of objection
The collection of data for the provision of the website and the storage of the data in log files is mandatory for the operation of our website. The user can object to this. Whether the objection is successful is to be determined in the context of a balancing of interests. To do so, send an informal e-mail to privacy@reckli.com.
VI. use of cookies
1. description and scope of data processing
When you visit our website, we use technical tools for various functions, in particular cookies, which can be stored on your terminal device. When you call up our website and at any time later, you have the choice of whether to generally allow cookies to be set or which individual additional functions you would like to select. You can make changes in your browser settings or via our Consent Manager. Cookies are text files or information in a database that are stored on your hard drive and assigned to the browser you are using so that certain information can flow to the entity that sets the cookie. The individual cookies can be seen in the Consent Manager.
Below we describe what kind of cookies we use:
We use technically necessary cookies, which are required for the technical structure of the website. Without these cookies, our website cannot be displayed (completely correctly) or the support functions are not possible.
The following data is stored and transmitted by the technically necessary cookies:
We use cookies on our website that are not technically necessary. Technically non-essential cookies are text files that are not solely used for the functionality of the website, but also collect other data.
By setting technically non-essential cookies, the following data is processed:
2. purpose of data processing
The purpose of using technically necessary cookies is to ensure the functionality of our website. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change.
The use of technically unnecessary cookies is for the purpose of improving the quality of our website, its content and thus our reach and profitability. By setting these cookies, we learn how the website is used and can thus constantly optimize our offer. In particular, these cookies serve us for the following purposes:
3. legal basis for the data processing
The legal basis for the processing of personal data using technically unnecessary cookies is § 25 para. 1 TTDSG in conjunction with Art. 6 para. 1 lit. a DSGVO.
The legal basis for the processing of personal data using technically necessary cookies is § 25 para. 2 TTDSG in conjunction with Art. 6 para. 1 lit. f DSGVO. Our legitimate interest here lies in the purposes of data processing stated under 2.
4. Duration of storage, possibility of objection and elimination
You can revoke your consent at any time by adjusting your settings in our Consent Manager.
Cookies are stored on the user's computer and transmitted from it to our site. Therefore, you as a user also have full control over the use of cookies. By changing the settings in your Internet browser, you can disable or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website in full.
If you use a Safari browser version 12.1 or higher, cookies are automatically deleted after seven days. This also applies to opt-out cookies, which are set to prevent tracking measures.
VII. Newsletter
1. Description and Scope of Data Processing
On our website, you have the option to subscribe to a free newsletter. For providing the newsletter subscription form and sending our newsletter, we use Mailchimp, a service provided by The Rocket Science Group LLC d/b/a Mailchimp, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (hereinafter referred to as Mailchimp).
When you register for the newsletter, the data from the input mask is transmitted to and stored by Mailchimp. Mailchimp sets cookies on the user's device for this purpose. The following data is stored and transmitted in the cookies:
The following data from the input mask is stored when subscribing to the newsletter:
Mailchimp is a global service. Your personal data may be transferred to and processed in the United States and other countries in which Mailchimp, its subsidiaries or its subcontractors operate as data processors. Data transfer to the USA is based on the European Commission's implementing decision of July 10, 2023, on the adequacy of the protection level for personal data under the EU-US Data Privacy Framework. Mailchimp is certified for the EU-US Data Privacy Framework, which means no transfer mechanisms or additional data protection measures are required for data transfers via Mailchimp.
For data transfers to third countries that do not offer an adequate level of data protection within the meaning of the GDPR, Mailchimp offers the following transfer mechanisms:
Further information on Mailchimp's data processing can be found in their privacy policy at: https://mailchimp.com/legal/privacy/
2. Purpose of Data Processing
The data collected from the input mask is used for sending the newsletter, evaluating the success of the newsletter, and analyzing user behavior on our website.
3. Legal Basis for Data Processing
The legal basis for processing the user's personal data is Art. 6 para. 1 sentence 1 lit. a GDPR when the user's consent is present.
As part of the double opt-in process, you will receive an email from us to confirm your registration via a link contained therein. This process serves to verify that you are the owner of the email address provided during registration and that you have consented to receive the newsletter. The date and time of your confirmation will be stored by us. The legal basis for storing this data is our legal obligation to document your consent, Art. 6 para. 1 sentence 1 lit. c GDPR, Art. 7 para. 1 GDPR.
4. Duration of Storage
You can revoke your consent to receive the newsletter at any time via the unsubscribe link in the newsletter or by contacting us. After unsubscribing, your data will be deleted immediately, provided there are no legal retention obligations. Your data will not be shared with third parties. Mailchimp is obligated to protect your data and to process it only in accordance with our instructions.
5. Possibility of Revocation
The subscription for the newsletter can be cancelled by the data subject at any time. For this purpose, every newsletter contains an opt-out link. To unsubscribe from receiving the newsletter, either use the corresponding link in the footer of the email or revoke your consent by email to privacy@reckli.com. Through this, it is also possible to withdraw the consent to the storage of personal data collected during the registration process.
The Mailchimp cookie will be deleted if you change your cookie settings.
VIII. Inquiry by e-mail, telephone or fax
1. description and scope of data processing
On our website, it is possible to contact us via the e-mail address, telephone or fax number provided. In this case, your inquiry including all resulting personal data (such as name, inquiry, e-mail) will be stored and processed by us for the purpose of processing your request.
The data will be used exclusively for processing the conversation.
2. Purpose of data processing
Your personal data is stored for the purpose of processing the request transmitted with your communication and, if necessary, to contact you.
3. legal basis for data processing
The legal basis for the processing of data transmitted in the course of the request by e-mail, telephone or fax is Art. 6 (1) lit. f DSGVO. Our legitimate interest is to answer your inquiry in the best possible way. If your request is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO.
4. duration of storage
The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. For personal data sent by e-mail or transmitted by telephone / fax, this is the case when the respective conversation with the user has ended. The conversation shall be deemed to have ended when it is clear from the circumstances that the matter in question has been conclusively clarified. Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.
5. possibility of objection
If you contact us by e-mail, telephone or fax, you can object to the storage of your personal data at any time by e-mailing privacy@reckli.com. In such a case, the conversation cannot be continued. All personal data stored in the course of contacting you will be deleted in this case.
IX. Web forms
1. description and scope of data processing
Web forms are provided on our website, which can be used to contact us electronically or to order info materials.
For the provision of the web forms, the delivery of info materials and the evaluation of user behavior on our website, we use the marketing automation software Salesforce Marketing Cloud Account Engagement of Salesforce.com. Inc. 415 Mission Street, CA 94105, San Francisco, United States (and its representative in the European Union salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636, Munich, Bavaria, Germany) (hereinafter referred to as: Salesforce Marketing Cloud Account Engagement).
If a user takes advantage of this option, the data entered in the input mask is transmitted to Salesforce Marketing Cloud Account Engagement and stored. Salesforce Marketing Cloud Account Engagement sets cookies on the user's terminal device for this purpose. The following data is stored and transmitted in the Salesforce Marketing Cloud Account Engagement cookies:
At the time of sending the message the following data will be stored:
In the process, data may be transferred to Salesforce servers in the USA. The data transfers are based on the European Commission's implementing decision of 10 July 2023 on the adequacy of the level of protection of personal data under the EU-US Data Privacy Framework. As of 17 July 2023, Salesforce is certified for the EU-US Data Privacy Framework, which means that no transfer mechanisms or additional data protection measures are required for transfers of data via Salesforce's services.
For the data transfers to the third countries that do not provide an adequate level of data protection based on a European Union decision, Salesforce provides the following transfer mechanisms:
For more information on the processing of data by Salesforce, please refer to the respective privacy statements at.
https://www.salesforce.com/company/privacy/ and
https://www.salesforce.com/company/privacy/full_privacy/
2. Purpose of the data processing
The processing of personal data from the input mask of a web form serves us to process your enquiry properly, including the internal assignment of the responsible department, and to evaluate user behaviour on our website.
The other personal data processed during the submission process serves to prevent misuse of the web forms and to ensure the security of our information technology systems.
3. Legal basis for data processing
If you send us your enquiry via a web form, Art. 6 (1) sentence 1 lit. f DSGVO is the legal basis for the processing of your data. Our legitimate interest lies in the appropriate response to contact enquiries. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 p. 1 lit. b DSGVO. The legal basis for the processing of data for the purpose of evaluating user behaviour is your consent pursuant to Art. 6 para. 1 p. 1 lit. a DSGVO.
4. Duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. For the personal data from the input mask of a web form, this is the case when the respective conversation with the user has ended. The conversation is ended when the circumstances indicate that the matter in question has been conclusively clarified.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. possibility of objection
If you contact us via a web form, you can object to the storage of your personal data at any time by sending an e-mail to privacy@reckli.com. In such a case, the conversation can be cancelled. In such a case, the conversation cannot be continued. All personal data stored in the course of contacting us will be deleted in this case.
The Salesforce Marketing Cloud account engagement cookie will be deleted if you change your cookie settings.
X. Application by e-mail
1. scope of the processing of personal data
You can send us your application by e-mail. In doing so, we collect your e-mail address and the data you provide in the e-mail, such as:
After sending your application, we will send you an e-mail confirming receipt of your application documents.
Your data will not be passed on to third parties. The data will only be used for processing your application.
2. purpose of the data processing
The processing of personal data from your application e-mail is solely for the purpose of processing your application.
3. Legal basis for data processing
The legal basis for the processing of your data is the initiation of a contract at the request of the data subject, Art. 6 para. 1 p. 1 lit. b Alt. 1 DSGVO and § 26 para. 1 p. 1 BDSG.
4. Duration of storage
After completion of the application process, the data will be stored for up to six months. Your data will be deleted at the latest after the expiry of the six months. In the event of a legal obligation, the data will be stored within the framework of the applicable provisions.
5. Exercising your rights
If the applicant contacts us by e-mail, he or she can object to the processing of personal data at any time by sending an e-mail to privacy@reckli.com. In such a case, the application can no longer be considered. All personal data stored in the course of electronic applications will be deleted in this case.
XI. Use of company presences in social networks
1. use of company presences in social networks
We use the possibility of company presences on social networks. We maintain a corporate presence on the following social networks:
Facebook:
Meta Platforms Ireland Ltd, 4 Grand Canal Square Grand Canal Harbour, Dublin 2 Ireland (hereinafter referred to as Facebook).
Instagram:
Meta Platforms Ireland Ltd, 4 Grand Canal Square Grand Canal Harbour, Dublin 2 Ireland (hereinafter referred to as Instagram).
Pinterest:
Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland and Pinterest, Inc. 651 Brannan St, San Francisco, CA 94107, USA. (hereinafter referred to as Pinterest)
YouTube:
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as YouTube).
The privacy policy for our Facebook fan page can be found here .
On our company website, we provide information and offer Instagram, Pinterest and YouTube users the opportunity to communicate. If you carry out an action on our Instagram, Pinterest, YouTube company website (e.g. comments, posts, likes, etc.), it may be that you make personal data (e.g. clear name or photo of your user profile) public.
However, as we generally or to a large extent have no influence on the processing of your personal data by the companies jointly responsible for the RECKLI GmbH corporate presence, Instagram, Pinterest, YouTube, we cannot provide any binding information on the purpose and scope of the processing of your data. You can find information on this in the corresponding data protection declaration from:
Instagram: https://privacycenter.instagram.com/policy
Pinterest: https://policy.pinterest.com/en/privacy-policy
YouTube: https://policies.google.com/privacy?hl=en-US
2. purposes of data processing
Our corporate presence in social networks is used for communication and information exchange with (potential) customers. In particular, we use the corporate presence for:
In this context, the publications via the corporate presence may contain the following content:
Each user is free to publish personal data through activities. The data generated by the company website is not stored in our own systems.
3. Legal basis for data processing
Insofar as we process your personal data in order to evaluate your online behaviour, carry out advertising measures or lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 para. 1 p. 1 lit. a, Art. 7 DSGVO. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 para. 1 p. 1 lit. f DSGVO. Our legitimate interest here is to answer your enquiry in the best possible way or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO.
4. Duration of storage
We store your activities and personal data published via our company website until you revoke your consent. In addition, we comply with the statutory retention periods.
5. possibility of objection
You can object at any time to the processing of your personal data that we collect in the course of your use of our Instagram, Pinterest, YouTube - company presence and assert your data subject rights mentioned under IV. of this data protection declaration. To do so, send us an informal email to privacy@reckli.com:
For the processing of your personal data by Instagram, Pinterest and YouTube and the corresponding objection options, please find further information here:
Instagram: https://privacycenter.instagram.com/policy
Pinterest: https://policy.pinterest.com/en/privacy-policy
YouTube: https://policies.google.com/privacy?hl=en-US
XII. Use of company presences in professionally oriented networks
1. use of the LinkedIn company presence
We use the possibility of company presences on professionally oriented networks. We maintain a corporate presence on the following social networks:
LinkedIn: LinkedIn Inc, Sunnyvale, USA and its representatives in the European Union LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter referred to as LinkedIn).
On our company page, we provide information and offer LinkedIn users the opportunity to communicate.
If you carry out an action on our LinkedIn company site (e.g. comments, posts, likes, etc.), you may make personal data (e.g. clear name or photo of your user profile) public.
However, as we generally or to a large extent have no influence on the processing of your personal data by LinkedIn, the company co-responsible for RECKLI GmbH's corporate presence, we cannot provide any binding information on the purpose and scope of the processing of your data. Information on this can be found in the corresponding data protection declaration of:
LinkedIn: https://www.linkedin.com/legal/privacy-policy
2. Purpose of the data processing
Our corporate website serves to inform users about our company, our products and services. In particular, we use the company website for:
Every user is free to publish personal data through activities.
3. Legal basis for data processing
The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) sentence 1 lit. f DSGVO. Our legitimate interest here is to answer your enquiry in the best possible way or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO.
4. Duration of storage
We store your activities and personal data published via our company website until you revoke your consent. In addition, we comply with the statutory retention periods.
5. possibility of objection
You can object at any time to the processing of your personal data that we collect in the course of your use of our corporate presence and assert your data subject rights as stated under IV. of this data protection declaration. To do so, send us an informal e-mail to privacy@reckli.com.
You can find more information on the processing of your personal data by LinkedIn and the corresponding objection options here:
LinkedIn: https://www.linkedin.com/legal/privacy-policy
XIII. Hosting
The website is hosted on servers provided by a service provider appointed by us.
Our service provider is:
Alfahosting GmbH, Edmund-von-Lippmann-Straße 13-15, 06112 Halle (Saale), Germany.
The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The information stored is:
This data is not merged with other data sources. The collection of this data is based on Art. 6 para. 1 lit. f DSGVO. Our legitimate interest for processing this data is to present our website without errors and to optimise its functions.
The location of the website's server is geographically in Germany.
XIV. Geotargeting
We use the IP address and other information provided by the user (in particular postcode in the context of registration or ordering) for regional targeting (so-called "geotargeting").
Regional targeting is used, for example, to automatically show you regional offers or advertising that are often more relevant to users. The legal basis for the use of the IP address and, if applicable, other information provided by the user (in particular postcode) is Art. 6 para. 1 lit. f DSGVO, based on our interest in ensuring more precise targeting and thus providing offers and advertising with higher relevance for users.
In this context, part of the IP address and the additional information provided by the user (in particular postcode) are merely read out and not stored separately.
You can prevent geotargeting by using, for example, a VPN or proxy server that prevents precise localisation. In addition, depending on the browser used, you can also deactivate location localisation in the corresponding browser settings (insofar as this is supported by the respective browser).
We use geotargeting on our website for the following purposes:
XV. Use of Usercentric's Consent Management Tool
1. Scope of the processing of personal data
We use the consent management platform Usercentrics of Usercentrics GmbH, Rosental 4, 80331 Munich, Germany (hereinafter referred to as: Usercentrics). Usercentrics enables us to obtain and manage user consent for data processing and to document it in a legally compliant manner. For this purpose, Usercentrics sets cookies on the user's terminal device. The following data is processed in the process:
The data is processed geographically within the European Union. Further information on the processing of data by Usercentrics can be found here: https://usercentrics.com/privacy-policy/.
2. purpose of the data processing
The processing is carried out in order to obtain the legally required consents for the use of cookies, to manage consent and to document it in a legally compliant manner.
3. legal basis for the processing of personal data
The legal basis for the processing is our legal obligation to obtain and document your consent, Art. 6 para. 1 p. 1 lit. c DSGVO, Art. 7 para. 1 DSGVO.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfil the purposes described in this privacy policy, consent to store it has been revoked or as required by law.
5. possibility of objection and removal
You can prevent the collection as well as the processing of your personal data by Usercentrics by preventing third-party cookies from being stored on your computer, by using the "Do Not Track" function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. You can find more information about objection and removal options vis-à-vis Usercentrics at:
https://usercentrics.com/privacy-policy/
XVI. Plugins and tools used
We use plugins for various purposes. The plugins used are listed below:
Service | Provider | Third country transfer (country) * (no third country transfer) ** (own hosting) *** (appropriateness decision) | Purpose of the Data processing | Legal basis for the data processing | Information on data protection and appropriate guarantees at third country transfer |
---|---|---|---|---|---|
Facebook Pixel | Meta Platforms Ireland Ltd., Meta Platforms, Inc. | Ireland (USA***) | Tracking | Art. 6 para. 1 S. 1 lit. a DSGVO | https://www.facebook.com/about/privacy https://www.facebook.com/legal/EU_data_transfer_addendum/update |
Facebook Retargeting | Meta Platforms Ireland Ltd., Meta Platforms, Inc. | Ireland (USA***) | Tracking | Art. 6 para. 1 S. 1 lit. a DSGVO | https://www.facebook.com/about/privacy https://www.facebook.com/legal/EU_data_transfer_addendum/update |
Google Tag Manager | Google Ireland Ltd./Google LLC | Ireland (USA***) | Tag configuration and integration of the Google services | Art. 6 para. 1 S. 1 lit. a DSGVO | https://policies.google.com/privacy https://business.safety.google/gdpr |
Google Analytics | Google Ireland Ltd./Google LLC | Ireland (USA***) | Tracking | Art. 6 para. 1 S. 1 lit. a DSGVO | https://policies.google.com/privacy https://business.safety.google/gdpr |
Google AdWords | Google Ireland Ltd./Google LLC | Ireland (USA***) | Marketing/ Tracking | Art. 6 para. 1 S. 1 lit. a DSGVO | https://policies.google.com/privacy https://business.safety.google/gdpr |
Google Business Profile | Google Ireland Ltd./Google LLC | Ireland (USA***) | Customer acquisition with optimised Company profile | Art. 6 para. 1 S. 1 lit. f DSGVO; our legitimate interest lies in the development statistical methods and improvement of usage behaviour | https://policies.google.com/privacy https://business.safety.google/gdpr |
Google ReCaptcha | Google Ireland Ltd./Google LLC | Ireland (USA***) | Bot Protection | Art. 6 para. 1 S. 1 lit. a DSGVO | https://policies.google.com/privacy https://business.safety.google/gdpr |
Salesforce-Web-to-Lead | Salesforce, Inc. | USA*** | Tracking/ Marketing | Art. 6 para. 1 S. 1 lit. a DSGVO | https://www.salesforce.com/company/privacy/ |
Salesforce Marketing Cloud Account Engagement Marketing Automation System | Salesforce, Inc. | USA*** | Automation of B2B marketing, Identification of customers and lead Optimisation | Art. 6 para. 1 S. 1 lit. a DSGVO | https://www.salesforce.com/company/privacy/ |
1. duration of storage
Your personal information will be stored for as long as necessary to fulfil the purposes described in this privacy policy or as required by law, e.g. for tax and accounting purposes. When using Google Tag Manager, advertising data is anonymised in server logs by Google stating that it deletes parts of the IP address and cookie information after 9 and 18 months respectively.
2. transfer to third countries
When using the plugins marked with third country transfer or USA, personal data may be transferred to servers in the USA. Data transfers to the providers listed above are based on the European Commission's implementing decision of 10 July 2023 on the adequate protection of personal data under the EU-US Data Privacy Framework. All the providers listed above are included in the EU-US Data Privacy Framework list of the US Department of Commerce (https://www.dataprivacyframework.gov/s/participant-search). The list includes U.S. companies that have self-certified to the Department and committed to comply with the principles of the EU-US Privacy Framework.
3. revocation and removal options
You have the right to revoke your data protection consent at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can prevent the collection as well as the processing of your personal data by the respective providers by preventing the storage of third-party cookies on your computer, using the "Do Not Track" function of a supporting browser, deactivating the execution of script code in your browser or installing a script blocker such as NoScript (https://noscript.net) or Ghostery (https://www.ghostery.com) in your browser.
You can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link:
https://tools.google.com/dlpage/gaoptout?hl=en
You can deactivate the use of your personal data by Google using the following link: https://adssettings.google.de/anonymous?hl=en
Deactivation of personalised advertising for Facebook users is possible for logged-in users here: https://www.facebook.com/settings/?tab=ads
XVII. Changes to this Privacy Policy
We reserve the right to make changes to this Privacy Policy at any time. The Privacy Policy will be updated regularly and any changes will be automatically posted on our website.